Consumer Culture Theory by Eric Arnould HARDBACK 9781529609264

Sage Publications Ltd

Consumer Culture Theory\nby Eric Arnould\nHardback\nUnknown\n\nDelivery\nUsually delivered in 2\u20133 working days (dispatched today if ordered before 3pm).\n\nBrand new copy from BookCurl \u2013 the UK independent online bookseller.\n\n------------------------------\nBook details\n------------------------------\nAuthor: Eric Arnould\nTitle: Consumer Culture Theory\nFormat: Hardback\nLanguage: Unknown\nTopic: Sales and marketing\nPublisher: Sage Publications Ltd\nPublication year: 2023\nEdition: 2nd Revised edition\nISBN-13: 9781529609264\nISBN-10: 1529609267\n\n------------------------------\nDescription\n------------------------------\n\n*NOW FULLY UPDATED AND EXPANDED WITH SIX NEW CHAPTERS* \nOver the past forty years, Consumer Culture Theory (CCT) has emerged as a distinctive field of study that synthesizes diverse subjects such as anthropology, cultural studies, marketing, political theory and sociology to provide new insights into consumers\u2019 relationships to the marketpla.