Communication Strategies for Corporate Leaders by Pragyan Rat... - 9780367889364

Taylor & Francis

Communication Strategies for Corporate LeadersImplications for the Global Market\nAuthor(s): Pragyan Rath, Apoorva Bharadwaj\nFormat: Paperback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: Routledge India\nISBN-13: 9780367889364, 978-0367889364\nSynopsis\nCommunication is key to success in every aspect of life and ever so in a competitive business environment. This book examines managerial communication from seminal theoretical and demonstrative vantage points through interdisciplinary amalgamation of sciences and the liberal arts. It presents new paradigms of managerial communication in the form of manoeuvres that can act as game changers in tug-of-war business situations, including difficult negotiations, conflicts and interpersonal dissonance that characterise the day-to-day corporate workplace tenor.\n\nThis volume:\n\nDevelops persuasion strategies based on argumentation tactics derived, for example, from legal cross-examination. \n\nIntroduces problematisation.